Yes, the Cleveland Cavaliers and the Golden State Warriors are on a collision course to meet in the first NBA Finals trilogy in history, and you didn’t have to be Nostradamus to see it coming—this was a foregone conclusion since Kevin Durant signed with the Warriors last July.
What people have been thinking aloud since then, though, has been whether or not this is bad for the NBA.
Despite what some may want you to believe, it truly is bad for business—though not necessarily in the way one might think.
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Dynasties are a part of professional sports. When the Dallas Cowboys, New York Yankees and Chicago Bulls were dominating the competition, many pundits wondered whether one or two teams having monopolies on their league’s championships negatively affected viewership.
History has proven that it hasn’t.
One metric that would be used to support that proposition is the extent to which games are watched on network television. As casual fans are less likely to spend big bucks on the cable networks that today televise the gross majority of NBA games, looking at the numbers when fans don’t have to pay to watch is a decent barometer to gauge interest.
During the 1995-96 NBA season, the league averaged a 5.0 rating for games broadcast on network television. That number has steadily declined since then, with a fairly dramatic dip in network television viewership occurring following the lockout of 1999.
Obviously, there are other metrics and projections that suggest that the league, in terms of viewership, is just fine. After all, there had to have been a reason for ESPN and Turner to agree to pay the NBA $24 billion over the next nine years, right?
Of course there is. As the media has become both better and more competitive, outlets have become aware of the need to develop and sell interesting storylines that would drive interest among even casual fans. Free agency and the contemporary player’s ability and willingness to change teams has caused July to become one of the league’s busiest months. LeBron James’ defection to Miami, subsequent return to Cleveland and Steve Kerr helping to lead the Warriors to the single-season win record—all of it matters. All of it impacts the league’s viewership and, ultimately, the price tag its able to attach to its product.
But what’s most important to understand about professional sports is that there is one thing that keeps the world turning—competition.
For the past 10 years, as we have witnessed the coming of age of the generation that heard the ridicule that the likes of Charles Barkley, Karl Malone, Reggie Miller, Patrick Ewing, Vince Carter, Allen Iverson and Steve Nash endured, they each decided to not be the next one to join that list.
Since Kevin Garnett and Ray Allen joined Paul Pierce in Boston, the modern NBA’s “super team” era began. Shaquille O’Neal was traded from Miami to Phoenix, Jason Kidd from New Jersey to Dallas and Pau Gasol to the Lakers.
Meanwhile, LeBron James, arguably the greatest player ever, tasted defeat. And to that, we were all witnesses.
LeBron defected to Miami, Chris Paul to Los Angeles and Dwight Howard and Nash to the Lakers. Carmelo Anthony went to the Knicks.
Each of the aforementioned All-NBA caliber talents, though they experienced varying degrees of success, all had one thing in common: they were attempting to form their own super teams, because, deep down inside, merely competing wasn’t good enough. It was championship or bust.
As a result, for the past 10 years, we have been witnessing and existing in the NBA version of the cold war, and the NBA’s superstars are the weapons of mass destruction.
Players like Paul George, Jimmy Butler, James Harden and Anthony Davis will eventually tire of the losing. As they sit back and see the likes of the Warriors and Cavaliers dominate the NBA and combine to monopolize the Finals for the foreseeable future, they too will eventually make the same decision of many of their predecessors.
In order to understand why this is bad for the league, one need to be able to see the entire forest, not just two or three of the trees.
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As he stood in all his glory, the Boston Celtics had emerged on top.
He shrugged and raised his eyebrows.
“That’s something we’d have to consider,” Wyc Grousbeck said as his Celtics had emerged from the 2017 NBA Draft lottery with the top overall pick.
The question that prompted the answer was whether and to what extent the Celtics would consider trading the first overall pick in the draft. Surely, with Markelle Fultz and Lonzo Ball having the perceived value of franchise-caliber players, they could engage the Bulls on a trade involving Jimmy Butler or the Pacers on one involving Paul George. And it would be something that the Celtics would have been wise to consider.
The politics of the NBA locker room make it nearly impossible to simultaneously build a contending team while stockpiling young players with superstar potential. Everyone wants shots, everyone wants touches and everyone wants a max contract. In a utopia, all players would be willing to sacrifice in the name of winning; but this is real life. This is business. So, the Celtics find themselves at a crossroads. In short order, the franchise will have to make a decision as to whether they will stick with their current core or take what appears to be two steps backward by turning the franchise over to a rookie point guard.
Had the Celtics truly been able to compete with the likes of the Cavaliers, the decision would have been difficult. But if the talent gulf between the Celtics and the Cavs is as wide as it appears, Ainge would be wise to trade away a few of the players on the roster who are already complaining about a lack of touches and riches and wait out LeBron’s demise.
Today, that’s the prevailing sentiment among many onlookers—James and his Cavaliers are so great, that there’s no hope in dethroning them. As he is a few months away from his 33rd birthday and still relies heavily on his athleticism, it stands to reason that he will soon begin to show signs of regression.
So, it is argued, the Celtics would be best served by drafting Fultz and eventually cutting bait with Kelly Olynyk, Marcus Smart and Isaiah Thomas. With Fultz, Jaylen Brown and the 2018 first rounder they will have from the Nets, in five years, the Celtics could become the next super team. It’s difficult to argue with the logic.
In the Western Conference, the outlook is a bit more bleak. Assuming the Warriors re-sign both Stephen Curry and Kevin Durant this summer, not one of their core four players will be 30 years old until the beginning of 2018-19 season. Sure, with Kawhi Leonard, the Spurs had the Warriors down big in Game 1 of their series, but nobody thought the Spurs would beat them four out of seven times.
So while there is nothing wrong with a dynasty, it’s important to remember the one thing that makes the world of professional sports turn—competition.
What happens when the second and third best teams in the league begin to believe that they simply can’t compete with the top-heavy teams with which they should compete?
Feelings of futility, complacency and the consideration of simply waiting it out—with the level of dominance that we have witnessed by the Warriors and the Cavs—are we really that far away from that?
Ask yourself that question again when the Eastern and Western Conference Champions arrive at the NBA Finals having gone a combined 24-0 in the playoffs.
That’s not good for any argument, or competitiveness, and it certainly isn’t good for business.
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Since Tom Chambers made history by helping the NBA’s 1988 free agent class the freedom of being unrestricted, players have long enjoyed their ability to choose where they live and work.
So don’t hate the player, hate the game.
Or better yet, hate the fact that we have collectively taught everyone that all that matters is winning a championship.
At the end of the day, it’s that attitude that has caused all of this.
So if and when you have a spare moment or two, cross your fingers that someone—anyone—can actually challenge the Cavs and Warriors. Because whether you like it or not, this type of dominance, the lack of competition they each appear to have and what it may inevitably do to the attitudes and psyches of NBA front offices is dangerous.
And in the long run, depending on which of the diverging roads the other teams toward the top of the respective conferences choose, the unprecedented dominance being witnessed by these Cavs and Warriors… It may certainly be bad for business.
NBA Opening Night Storylines
Hours before the 2017-18 season gets set to tip off, here are some storylines to follow for Tuesday’s games.
The long summer is over. We finally made it. NBA opening night is upon us.
Rejoice, hoop heads.
Because the NBA is a perfect concoction of chaos at all times, Tuesday’s opening night slate has some can’t-miss built in headlines that the entire league is going to be glued to.
With a new year set to begin, everyone is on the same page. Whether that page includes the likes of Kevin Durant and Steph Curry or Doug McDermott and Tim Hardaway Jr. is a different story. But still, Tuesday marks day one for all teams and as it stands they’re all equal.
As we get set to sit down and dissect these opening game matchups on Tuesday, let’s highlight the most intriguing storylines that will be followed for the rest of the season. There’s nothing like watching a story grown in the NBA from its inception, right?
Boston Celtics vs. Cleveland Cavaliers — 8 p.m. ET (TNT)
This is the game we’ve all been waiting for since late June, when Kyrie Irving let it be known to Cavs owner Dan Gilbert that he wanted out from under LeBron’s shadow.
Three years of NBA Finals appearances, the greatest comeback in basketball history, and a ring to show for was all Irving wanted to walk away from. For him, he felt it was his time to shine.
And because the NBA is the perfect mix of beautiful insanity, it would only make sense that Irving would get dealt to the very team that is jostling for position to unseat the Cavs and King James.
The Irving-led Boston Celtics will have to wait a grand total of one second in the new NBA season to begin their matchup with their point guards old teammates and the team that stands in between them a Finals appearance. With Gordon Hayward and Irving together for the first time against meaningful competition, there’s no better way than to check their fit from the jump than by challenging the conference champions in their building.
But Irving’s homecoming isn’t the only storyline heading into the first game of the season. There are some changes on Cleveland’s end as well.
While the main return for Irving — Isaiah Thomas — won’t be suiting up for the Cavs anytime soon due to injury, there are still plenty of new faces to keep an eye on Tuesday night. First and foremost, Flash is in town. After having his contract bought out by the Chicago Bulls, Dwyane Wade joined forces with his buddy in The Land in hopes of recapturing some of the magic that led them to two championships in South Beach.
By teaming up once again, James and Wade provide some of the best chemistry in the league. Yes, Wade isn’t the player he once was when he and James were winning rings. But something is to be said for knowing exactly where someone will be on the court at all times, and that’s the trait exactly that Wade and James share.
Along with Wade, James and the Cavs are hoping to get some type of resurgence from Derrick Rose and Jeff Green off of the bench. Once Thomas returns to the court for Cleveland, this is arguably the deepest team James has ever been around in Cleveland.
Even with Irving and Hayward on board, Boston will be relying on some role players of their own — namely Jayson Tatum and Jaylen Brown. The back-to-back third overall picks will occupy most of the time at the forward spots opposite of Hayward. As the season moves on, the development of both of these wings will be crucial to how dangerous the Celtics can be past their two star players.
Tuesday night will be must-see television at Quicken Loans Arena. New eras for the Eastern Conference heavyweights are about to begin.
And as James told ESPN’s Rachel Nichols, “The Kid” will be just fine.
Houston Rockets vs. Golden State Warriors — 10:30 p.m. ET (TNT)
On the Western side of the basketball landscape Tuesday night, the potential conference finals matchup will see its first act when the revamped Rockets head to the Bay Area.
Last season at this time, the basketball world was bracing for what the Warriors would look like after adding Kevin Durant to a 73-win team. And as expected, they dominated. Not even LeBron James could put a stop to them, managing just one win in their finals bout.
This year brings in more of the same questions. Can anyone stop the Warriors? Will Golden State just steamroll their way to another championship, effectively sucking the fun of competition out of the entire league?
Well, a few teams this offseason did their best to try and combat that narrative. One of them being the Rockets, who they added perennial all-star point guard Chris Paul to their backcourt.
Putting Paul in the same backcourt as superstar James Harden has the potential to create some of the biggest headaches for opposing teams. The constant ball movement and open looks the two star guards can provide are nearly endless.
While the league swoons over the Warriors’ ability to hit shots from well beyond the arc, it should be noted that it was Houston last year that led the NBA in three-point shooting, not Golden State. It’s certainly not wise to try and go toe-to-toe with the Warriors at their own game, but if there’s ever a team equipped to do it, it’s Houston. Tuesday night will provide a nice preview look at how things in the Western Conference could shake out in the coming months.
Aside from the barrage of scoring that will take place in this matchup, what would a big game be for the Warriors without a little Draymond Green trash talk?
After Rockets head coach Mike D’Antoni told ESPN that, “You’re not gonna stop them. It’s just not gonna happen. They’re not gonna stop us, either,” Green clapped back with a comment of his own, as he always does.
“I don’t know how serious they take defense with that comment,” Green said. “But they added some good defensive players.”
It’s true, the Rockets aren’t considered a defensive stalwart by any means. Last season, Houston was 26th in points allowed, compared to second in points scored. Green may be onto something when it comes to questioning how serious his opponents take defense.
That being said, last year’s Rockets didn’t feature Paul. Even at the age of 32, Paul is still one of the league’s best on-ball defenders. And no matter his age, he’ll always possess that competitive fire he’s been known for over the last 12 years.
Going up against the Warriors at Oracle is usually nothing short of impossible, but if there’s going to be a team to challenge their supremacy this season, we’ll get a good look at how they stack up on night one.
With all of this in mind, let’s not forget that the world’s best league is finally back in action. Give yourself a pat on the back, you made it. Now, go enjoy some basketball.
NBA AM: Is It Smart To Bet On Yourself In This Market?
Many extension-eligible players opted to bet on themselves and a questionable free agent marketplace next summer.
No Big Surprises On Draft Extensions
The big news yesterday wasn’t a new extension for a 2014 first round draft pick, it was the news that the San Antonio Spurs reached a three-year, $72 million extension with veteran LaMarcus Aldridge.
The news was surprising for a couple of reasons. The biggest being the Spurs had shopped Aldridge in trade scenarios this offseason under the idea that he was a problematic fit for the Spurs.
Ultimately, Aldridge and the Spurs ended up in the same place on his deal. The Spurs were not going to be big free agent players and locking Aldridge in now gives them some security as well as trade leverage later. In Aldridge’s case, his camp saw the marketplace this past summer and all of the mouths that need to be fed in July and realized he wasn’t likely getting more money on the open market come free agency.
One of the things the Spurs found out was that trading a player with a player option is not an easy task as teams that would give up value want to know what comes next, either way. Over the past few years, player options have become almost toxic in trade, mainly because there are two classes of trade partners, one that wants the ending contract and a player for a stretch run in the postseason and teams that want the player for next season. The options make valuing the player sticky at best.
In doing a deal for Aldridge, the Spurs basically lock him into their roster for this season but give themselves a trade chip next summer, if they need it. This was smart for both sides. The Spurs locked in the player and the trade asset, Aldridge locked in money he likely wouldn’t have gotten in the open market.
For those players drafted in the first round of the 2014 NBA Draft, yesterday closed the window on the “Early Extension Period.” While there were talks all the way to the wire on several players, the bulk of the deals that didn’t get done didn’t get close enough to seal the deal.
The Boston Celtics and Marcus Smart frequently talked about an extension, and his camp labeled the talks as getting “close” but ultimately, future luxury tax concerns killed a possible deal before the extension deadline, meaning Smart will hit free agency in July.
The Celtics will have a couple of months to see if Smart continues to evolve before they have to make decisions, and they now know what a deal would take for Smart to sign outright. Given the Celtics tax concerns, there is a window for a team with cap space to poach him in July if they come with the right kind of offer sheet. While the Celtics can obtain the right to match Smart with a $6.53 million qualifying offer, the tax issues won’t go away without a cap dump of a trade. Equally, the Celtics roster is loaded with point guards, so the C’s have the luxury of seeing what unfolds in the next three months before the February 8 trade deadline.
The Orlando Magic and their pair of 2014 draftees, Aaron Gordon and Elfird Payton, talked about extensions, mostly out of courtesy. The Magic would have done deals if it favored the team, but the new front office in Orlando has been open and honest that they are still very much in evaluation mode on the roster and were not going to pay a premium at this point.
The Magic’s reluctance to do a deal wasn’t about valuing either player as both are said to have been very good so far, this preseason. The Magic don’t have a clear-cut direction yet and inking a long-term deal with either would have been counter to their goal of flexibility. Equally, the Magic also know that both players are unlikely to get huge free agent offers unless they blossom this season, which would make matching an easier decision after seeing how they play this season.
Neither player entered the process expecting to reach a deal, so there is no ill-will about not getting an extension. Both players have said publicly and privately they knew they had to earn their next deal and came into camp with that mindset.
The Utah Jazz and guard Rodney Hood engaged on an extension most of the summer. The Jazz are very committed to Hood, but would not commit to a deal at this point for a bunch of reasons, the biggest being they don’t really know what the team is yet. Hood is going to get a big opportunity this year, and the Jazz want to see if he can handle the increased load and stay healthy. Injuries have ravaged the Jazz lately, and they were reluctant to lock in a big number to a player that hasn’t been durable.
Of the bunch, Hood is the most likely to get a deal without the restricted free agent offer sheet process next summer—the Jazz may simply pony up and pay him if he can fill the void they hope he can for the team.
The Milwaukee Bucks and injured forward Jabari Parker did talk about an extension despite him having torn his ACL for the second time. The Bucks looked at the idea of locking Parker in at a value, but ultimately, neither side got close enough for it to be realistic. Parker is expected to return to action sometime in February, meaning he may log enough games for a big deal in July to be realistic, especially if the Bucks are as good as they project to be this year and land home court in the postseason.
The big hurdle for all of the players that did not get an extension is that the free agent marketplace in July does not project to be as robust as it was even last year. A number of agents urged their clients to take the security of money on the table this summer, and many players opted to bet on themselves, which always sounds like a great idea until the reality of restricted free agency sets in.
Nerlens Noel and JaMychal Green were both causalities of a shrinking marketplace this past summer. It will be interesting to see if some of the players that got close this week get less in the open market in July.
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NBA PM: Hornets Rookies May Become Key Contributors
Some key injuries may force Charlotte’s rookies into becoming effective role players earlier than expected, writes James Blancarte.
As the NBA finally gets underway tomorrow evening, the 2017 rookie draft class will get their first taste of regular season action. Teams reliant on young rookie talent might produce an exciting brand of basketball but that rarely translates into a winning formula. Having rookies play a key role for a team hoping to make the playoffs can be a risky endeavor.
Out West, the Los Angeles Lakers are relying on both Lonzo Ball as well as Kyle Kuzma, who may have worked his way into the rotation with his surprising preseason play. However, the Lakers are, at this point, not realistic contenders in the competitive Western Conference. In the East, the Philadelphia 76ers have more realistic playoff hopes. The team is relying on this year’s top overall draft pick, Markelle Fultz, and 2016’s top pick, Ben Simmons, for meaningful production. Although Simmons has been in the league for over a year, he is still classified as a rookie for this season since he didn’t play last season.
The Charlotte Hornets are looking to return to the playoffs after narrowly missing the cut this past season. The team will likely feature not one, but two true rookies as a part of their regular rotation. Like the Lakers, the Hornets feature a highly touted rookie with the talent and poise to contribute right away in Malik Monk. The team also features Dwayne Bacon, a rookie that has flashed scoring potential as well as maturity — key attributes that will allow him to quickly contribute to the team.
Both players will be given the opportunity to contribute as a result of the unfortunate and untimely injury to forward Nicolas Batum. Batum tore a ligament in his left elbow in an October 4 preseason game against the Detroit Pistons. Initial speculation was that the injury would require surgery. However, it was announced on October 10 that surgery would not be necessary, and that he is projected to return in six to eight weeks. Assuming that there are no setbacks in Batum’s recovery, the Hornets will be looking to replace his perimeter scoring, playmaking abilities and perimeter defense. Enter Monk and Bacon.
Monk and Bacon have both shown the ability to score the ball, which is not exactly a common trait in Hornets rookies. Bacon, the 40th pick in the 2017 NBA draft, has made it a point to look for his shot from the outside, averaging 7.8 three-point shots per game while knocking down 33.3 percent of his attempts. As Bacon gains more experience, he presumably will learn how to get cleaner looks at the basket within the flow of the team’s offense. Doing so should help him increase his shooting percentage from beyond the arc, which would turn him into an even more effective contributor for Charlotte.
Bacon spoke to reporters after a recent preseason game against the Boston Celtics. Bacon was placed in the starting lineup and went 4-4 from three-point range in 34 minutes of action.
When asked what are some of the things he wanted to work on, Bacon focused on one end of the court in particular.
“Definitely defense. I’m trying to perfect the defensive side, I want to be one of the best two-way players to ever play the game,” Bacon stated. “I feel like I got the offensive side so just keep getting better on defense, I’ll be fine.”
Lack of consistency and defense are key factors that prevent many rookies from playing and being successful on winning teams right away. Based on Bacon’s size (6-foot-6, 221 pounds with a long wingspan) and physicality, he has the physical tools necessary to play passable defense. Combine that with his ability to score (he led the team in scoring in three of its five preseason games) and the unfortunate injury to Batum, it’s apparent that Bacon will get an opportunity to make the rotation and contribute.
Reliable two-way players on the wing are crucially important, but are not always readily available and are even less common on cheap contracts. The Los Angeles Clippers went through the entire Chris Paul/Blake Griffin era swapping small forwards on a nearly annual basis, struggling to find this kind of contribution from the wing. With little cap flexibility, the Clippers were unable to acquire a forward that could effectively and consistently play both end of the court, which caused issues over the years. As a second round pick, Bacon is set to make $815,615 in his first year. If Bacon is able to contribute at even a league average level, that will be a major boost for the shorthanded Hornets. Bacon is smart to focus on improving as a defender as Steve Clifford is a defensive-minded coach who will leave talented players on the bench if they aren’t making a positive impact on the defensive end of the court.
In fact, Clifford offered some strong simultaneous praise and criticism of Monk when it came to his scoring and defense.
“He can score, he can score, he can score [speaking of Monk],” Clifford stated. “I think his defense will come because he’s willing, he’s a good guy. I think that being a good player is very important to him.”
It’s apparent in Clifford’s comment that he values scoring, but that defense is also extremely important and essential to any player that wants to be a “good player.”
“He knows and understands that the way he has played in the past [in college], he can’t play in this league if he wants to be a good player,” Clifford said about Monk. “The big thing is, I told him, when people say, ‘he’s a talented offensive player’ that is a lot different than somebody saying, ‘he’s a talented NBA player.’”
Point guard Michael Carter-Williams also suffered an injury (bone bruise in his left knee), which received less attention than Batum’s injury. While Carter-Williams is not the same caliber of player as Batum, the Hornets are alarmingly thing at backup point guard. Without Carter-Williams, the team was going to lean on Batum to act as a playmaker more than he has in the past, which would have, at least in part, addressed the lack of an established backup point guard. But with Batum sidelined, Coach Clifford has given Monk time at the point guard position. If Monk proves capable of playing both guard positions and playing alongside Walker, that could go a long way towards mitigating the loss of Batum and Carter-Williams. It’s not reasonable to expect Monk (or Bacon) to produce as consistently as a seasoned veteran, but having them contribute at a league average level would constitute a big win for a Charlotte team with serious playoff aspirations.