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Adam Silver: Jersey Ads Are Inevitable
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NBA commissioner Adam Silver on Monday said jersey ads are inevitable in the next couple of years for the league.
“Because we have a WNBA and a development league and we have already begun selling jersey ads in our other leagues, I said last week that I believe it is inevitable that it will come to United States major sports leagues,” he said. “It is widespread, and increasingly our marketing partners are always looking for opportunities to get closer to the game.”