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New Secondary Logo Unveiled by Hawks
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The Atlanta Hawks unveiled their new secondary logo Thursday morning, an evolved version of the old logo used from 1972-1995.
The new secondary Hawks logo pays homage to one of the franchise’s most successful periods, while personifying the team’s aggressive and attacking style of today. The evolved logo features a more fierce Hawks mark which represents the bold moves the franchise has made and continues to make in order to achieve a sustained and high-level of success on and off the court.