Since it opened in 1999, the New Orleans Arena has been without a corporate name.
But on Thursday, it will officially become the Smoothie King Center.
After extensive negotiations that lasted for nearly a year, the Pelicans and Smoothie King agreed to a 10-year naming rights deal that includes an option for the company to renew for an additional 10 years.
NBA Team Salaries
Main Page5 days ago
Denver Nuggets vs. Phoenix Suns: Betting Picks, Prediction, and Preview
Main Page1 week ago
Derrick Rose proposes to Alaina Anderson with ginormous diamond ring
Main Page21 hours ago
Top 5 NBA futures liabilities for the 2021-22 NBA season
Main Page4 days ago
Milwaukee Bucks reveal their fancy 2021 NBA Finals championship rings