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Kings Sign Jersey Ad Deal With Blue Diamond Growers
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Basketball Insiders 
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All posts by Basketball InsidersUpdated13 hours ago on April 26, 2024
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The Sacramento Kings are now the second NBA team to sell advertising on game jerseys, with locally based Blue Diamond Growers signing on. Team and company executives declined to comment on the value of the three-year deal.
Source: John Lombardo and Terry Lefton of Sports Business Journal
